Google, Inc. the ubiquitous search giant officially opened its e-doors to their IPO, which looms over the horizon. The IPO is expected to make the company over $3.3 billion Dollars, with the company offering 24,636,659 Shares

Overture Performance Marketing, a division of Overture Services, Inc., today announced the launch of Search Optimizer, an enhanced campaign optimization product designed to help advertisers maximize the effectiveness of their Overture sponsored search campaigns. The launch of Search Optimizer, now available in the U.S., demonstrates Overture's ongoing commitment to generating greater value for its advertisers by providing them with simplified campaign management solutions and valuable insights to better inform their marketing decision-making process.

With all the recent publicity given to Google as the Internet's number one search service, it's hardly surprising that Microsoft has already started work on re-vamping their MSN search service. Okay, it's still powered by the Yahoo engine, but according to Microsoft it has been "cleaned up" and the new service mirrors much more the kind of "non-commercial" results which are currently displayed by Google.